Privacy Policy
Seneca makes two products. Seneca is an AI talent manager for content creators: it connects to the Gmail account you choose, finds brand partnership conversations, and helps you triage, reply to, and track them. Seneca for Agencies is the same engine for talent management agencies: each manager connects the inbox they use for brand deals, and Seneca attributes partnership threads to the talent on their roster. This policy covers both. It explains what Seneca collects, how it is used, and the controls you have, and it is written to describe what the products actually do.
What we collect
- Your Google account name and email address, provided when you sign in with Google.
- Gmail conversations that Seneca's filters identify as potential brand partnership email. Seneca scans the connected inbox for these and stores only the matching threads. It does not store the rest of the mailbox.
- Recent and upcoming events from your Google Calendar, used to spot scheduling conflicts.
- Information you enter in the app: profiles, channels, rates, rosters and media kits (in the agency product), deal details, notes, and any files you upload.
- If you upload a brief or contract (or Seneca finds one attached to a matched email), the file is stored with the deal, processed by Anthropic like other deal text, listed in your data export, and removed when the account or the file is deleted. When a contract arrives on a deal, Seneca also compares it against that deal's email thread and shows you where the terms differ; the comparison is processed by Anthropic like all other AI features and stored with the deal.
How we use it
- To classify incoming partnership email and summarize what each thread needs from you. In the agency product, also to attribute each thread to the right talent.
- To prepare reply drafts in the connected account holder's writing style. Drafts are only ever sent when you explicitly choose to send them.
- To build deal pipelines, deliverable schedules, and invoices from the contents of those threads.
AI analysis is performed with Anthropic's Claude models. Relevant text from stored threads is sent to Anthropic's API for processing. Under Anthropic's commercial terms, API data is not used to train their models.
Visibility inside an agency
Seneca for Agencies is a team product, and access follows the agency's structure. Each manager sees their own roster and the threads from their own connected inbox. Agency admins can see data across the whole agency, including threads and deals from every manager's connected inbox. This applies only to the agency product; in the creator product, your data is visible only to you.
Talent seats
In the agency product, a manager or an agency admin can invite a talent on the roster to their own read-only seat. Seat holders sign in with Google identity only, meaning their name and email address and no access to Gmail or Calendar, or with a single-use link sent to their email address. A seat is scoped to that one talent's records: their own deals and deliverables, their own paid earnings, their own media kit, and any approval requests their manager sends them. Seat holders cannot see the agency roster, any other talent's data, any manager's inbox or stored email threads, or the commission the agency records on their deals. The manager or admin who issued a seat can revoke it.
Google user data
Seneca's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. Specifically:
- Seneca requests read access to Gmail and the ability to create drafts. Google's consent screen describes this permission as including sending email because Google does not offer a drafts-only permission. Seneca sends a message only when you press send on it.
- Talent seats in the agency product use a separate Google sign-in that requests no Gmail or Calendar access at all, only the name and email address on the Google account.
- Google user data is used only to provide the features described above, never for advertising, and is never sold.
- Humans at Seneca do not read your Google user data except with your explicit permission for support, or where required for security or legal reasons. Agency admin visibility, described above, is part of providing the agency product and applies only to the partnership threads Seneca stores.
Storage and security
- Data is encrypted in transit. The database and file storage are hosted in the United States.
- The Google tokens that grant access to your account are encrypted at rest with AES-256-GCM.
- Uploaded files are stored privately and are not publicly accessible.
Who we share with
Only the service providers that run Seneca: Vercel (hosting and file storage), Neon (database), Anthropic (AI processing), and Google (the APIs you connect). Seneca does not sell your data and does not share it with advertisers.
Your controls
- Export: download a complete copy of your data as JSON from Settings in the app.
- Delete: deleting your account in Settings permanently removes your data, including stored threads, deals, files, and tokens.
- Disconnect: you can disconnect Google in Settings, which also revokes Seneca's access on Google's side, or revoke access at any time from your Google Account permissions.
Retention
Your data is kept while your account exists and deleted when you delete your account.
Changes and contact
Seneca is in private beta and this policy will evolve with the products. Updates are posted on this page with a new effective date. Questions: hello@senecamgmt.com.